CESTA in El Salvador |
This is not the only BfW partner to focus on putting more people on bikes! ALL people. Wheels of Africa, (WOA) based in Nairobi Kenya, has similar motives to bring more bikes to the streets and more safety and awareness to the community. In fact, Wheels of Africa states in its mission they, champion for cycling as a sustainable means of transport and source of livelihood.
Patrick and Geoffrey of Wheels of Africa |
A big challenge for WOA in their quest for increasing cyclists has been overcoming the stigma associated with riding a bike in Kenya. For many years a bike has been a symbol of the poor. Through organizations like WOA, cycling has reached a greater population of both poor and rich. Riding a bike is quickly becoming a popular activity in Nairobi and WOA is proud to be part of that transformation.
Through programs like their Weekend Adventure Rides and participation in World Kidney Day, WOA is creating a platform to promote cycling in Nairobi and finding it to be quite popular among a wide range of riders. WOA offers both beginner and more advanced rides in urban and and mountainous settings. And they focus on things like safety on the road, on the bike, and highlight the area's new cycling lanes. The main objective in addition to helping riders gain more confidence on their bikes and the roads is TO HAVE FUN.
What was once seen as 'a poor man's way of life' is quickly becoming the latest fitness craze on the streets of Nairobi. WOA is seeing an increased demand for higher quality bikes, used jerseys, and interest to join their sponsored rides. WOA takes the time to train new riders and plan rides for both new and experienced riders. Some riders just need more experience (and confidence) riding on busy, narrow streets in town. Some are looking for safari riding partners to tackle the muddy Ngong Hills trails. Bottom line: Wheels of Africa has something for everyone!
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