Collecting bikes in South Carolina |
Keith is the marketing director at Gildan's Branded Apparel Division headquarters in Charleston, South Carolina. He heard about Bikes for the World and he wanted to get involved. But he also had a vision: he wanted to take advantage of the containers his company was sending back to their operation in Honduras. Let's fill them with bikes!
Fast forward a year. Summer 2013. Coordinating an effort at a distance between a corporation and a new non-profit partner overseas doesn't happen overnight. While BfW Director Keith Oberg was working out the details with the potential partner, Fundacion Adelante, Gildan's Director of Marketing Keith Whitaker was speaking with the company's CEO.
Finally, everyone came to an agreement. Keith Whitaker would host several bike collections in the community, collect bikes and store them at Gildan. Adelante agreed to take an initial shipment of 100 bikes to get a feel for how the program would work.
First BfW container loading in SC |
Fast forward one more year. Summer 2014. Adelante recently reported back to Bikes for the World on the how the program was going. Our donated bikes were received in February 2014. They were then refurbished so that they could be sold at a low cost to rural Hondurans in need of affordable transportation to get to work and school.
Jose Matute, bike mechanic and shop owner |
Profits from the bike program are helping to fund a new initiative Adelante is currently establishing, the Secondary Education Loan. This loan will help clients with the high cost of sending a child to school, to help pay for things such as textbooks and school uniforms.
Interested in helping out. A powerful and understated phrase that led to one man flanked by two dedicated friends joining forces with the nation's leading bicycle re-use program to deliver hope to rural Honduras. Featured Volunteer? Yeah, that's an understatement.
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